From the 2040 Comprehensive Plan: “The area north of CR 311 at Camp Run Parkway is targeted for a new town center that would allow multiple uses, improve connectivity, define the community’s character, and create a destination within Sellersburg. The town is planning an extension of Camp Run Parkway that would connect CR 311 to IN 60 at Poindexter Lane…”
“The town center has the opportunity to define the character and create a distinct image for Sellersburg. Design standards should be used to direct development in terms of building materials, building orientation, setbacks, height, lighting, signage, landscaping, parking, and pedestrian amenities.”
In early 2022, through the Redevelopment Commission, the Town broke ground on the Camp Run/American Way project. A $4.5M road project to connect SR60 and CO 311 through the Town Center District. Together with INDOT funding the $2.5M intersection improvement on SR60, this area will be the focus for attracting new business and entertainment for the residents of Sellersburg and surrounding communities.
Town Center District (TCD) is not a place, it is an idea. It is a concept of design standards for attracting a certain type of investment. The TCD has upgraded architectural standards along with public spaces featuring buildings at sidewalk, on-street/rear parking, pedestrian amenities, buildings oriented towards the street. This image is a representation of the future vision for the TCD.
Below is a news story from 9/2/2022 featured on WRDB News.
SELLERSBURG, Ind. (WDRB) — Officials in Sellersburg hope a massive project under construction that will connect Highway 60 to Highway 311 helps the town realize its vision of attracting people to visit, work, play and live.
Camp Run Parkway, right off of Highway 60, has been called the “road to nowhere.” But now, it’s on its way to becoming a road to better places.
American Way, which is the name of the new road that will connect Highway 60 and Highway 311, features the newly paved road, sidewalks and a large roundabout at the turn. It’s a $4.5 million project that’s funded by a private donor.
While the road appears close to being finished, it won’t completely open until the Indiana Department of Transportation installs a $2.4 million stoplight at the entrance of American Way at Highway 60.
“A lot of people are going to try to think that this is going to be a cut through,” Sellersburg Town Council President Brad Amos said. “It’s not necessarily our desire. Our desires are for people who want to come in here and shop and work and enjoy their family times.”
Due to Sellersburg’s lack of a main street area, the town created American Way with intentions of it becoming a town center district.
“This will be the area we expect people to come to if they want to walk with their kids, if they want to bicycle through here, if they want to come in and visit boutiques or small businesses along the way,” Councilman Terry Langford said.
Visions for the area include boutiques, shops, restaurants and other small businesses.
“We don’t want a bulging business industrial back in here,” Langford said. “We want to keep it down. We want a Main Street USA-type feel.”
Town officials expect the road to open sometime next spring, and they believe businesses will follow soon after.
The project is keeping up with its town’s growth.
“I think, at the end of the day, everybody will see the exciting things we have in mind,” Amos said.